In order to place link Ads in Accelerated Mobile Pages, one must use Advance AMP Ads Extension. If you don’t know, how to install Advance AMP Ads Extension Plugin, Here is a Quick guide, which lets you install Advance AMP Ads Extension.
I am choosing Incontent Ad #1 & Incontent Ad #2, for better understanding the Use of Link Ads in AMP. I am going to place two Different link Ads to show how they perform.
AMP doesn’t support Responsive Link Ads. Why? Because the concept of Responsive Ads is to make Ad become responsive according to the Device, and AMP is specially made for Mobiles. Hence Responsive Link Ads doesn’t work with AMP. For this purpose, you have to Declare Width & Height of Ad.
Here I am going to share which size Link Ad perform Well in AMP.
First of all let’s have a look at Adsense Link Ads Sizes
There are total 7 type of Links ads in Google Adsense. Among 7 there are only 4 link Ads, which Appear best and perform well in AMP.
For instance, I chose 728×15, let’s see how it looks in AMP
You can see, how small does 728×15 look in AMP.
So i recommend you to choose link ads which are having Appropriate Width and Height. For example consider 200×90
In Incontent Ad #2, i chose Adsense Link Ad size 200×90.
Let’s see how 200×90 Link Ad appear in AMP
200×90 looks perfect in AMP version of your website. Isn’t it?
So it is recommended to use Adsense Link Ads which are having Appropriate Width & Height.
Hope it helps.