{"id":9193,"date":"2019-05-06T10:32:48","date_gmt":"2019-05-06T10:32:48","guid":{"rendered":"https:\/\/ampforwp.com\/tutorials\/?post_type=ht_kb&#038;p=9193"},"modified":"2019-07-22T13:16:16","modified_gmt":"2019-07-22T13:16:16","slug":"what-is-optimize-for-viewability-option","status":"publish","type":"ht_kb","link":"https:\/\/ampforwp.com\/tutorials\/article\/what-is-optimize-for-viewability-option\/","title":{"rendered":"What is &#8220;Optimize For Viewability&#8221; option?"},"content":{"rendered":"\n<p><strong>Viewability<\/strong> data can help publishers increase the value of their display inventory. Optimizely A\/B tests will indicate the high and low areas of <strong>viewability<\/strong>&nbsp;on your site so you can learn how to&nbsp;<strong>optimize<\/strong>&nbsp;your site and increase ad&nbsp;<strong>viewability<\/strong>. <\/p>\n\n\n\n<ol><li>Test methods to keep ads in-view for a longer duration of time.<\/li><li>Place ads near areas of the page with high engagement.<\/li><li>Consider testing different ad sizes.<\/li><li>Aim for ad spaces that are less cluttered.<\/li><\/ol>\n\n\n\n<p>First,Go to <strong>WordPress Admin Area<\/strong> -&gt; <strong>AMP option panel<\/strong> -&gt; <strong>Settings<\/strong> -&gt; <strong>Advertisement<\/strong> -&gt; scroll down a little to see this option<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"935\" height=\"354\" src=\"https:\/\/ampforwp.com\/tutorials\/wp-content\/uploads\/2019\/05\/2-5.png\" alt=\"\" class=\"wp-image-9199\" srcset=\"https:\/\/ampforwp.com\/tutorials\/wp-content\/uploads\/2019\/05\/2-5.png 935w, https:\/\/ampforwp.com\/tutorials\/wp-content\/uploads\/2019\/05\/2-5-300x114.png 300w, https:\/\/ampforwp.com\/tutorials\/wp-content\/uploads\/2019\/05\/2-5-768x291.png 768w, https:\/\/ampforwp.com\/tutorials\/wp-content\/uploads\/2019\/05\/2-5-50x19.png 50w, https:\/\/ampforwp.com\/tutorials\/wp-content\/uploads\/2019\/05\/2-5-60x23.png 60w, https:\/\/ampforwp.com\/tutorials\/wp-content\/uploads\/2019\/05\/2-5-100x38.png 100w\" sizes=\"(max-width: 935px) 100vw, 935px\" \/><\/figure>\n\n\n\n<ul><li><strong>Optimize For Viewability: <\/strong>Once you enable this option data-loading-strategy=1 is added on source code like the below screenshot.<br><br><\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"840\" height=\"286\" src=\"https:\/\/ampforwp.com\/tutorials\/wp-content\/uploads\/2019\/05\/photo_2019-05-06_16-25-19.jpg\" alt=\"\" class=\"wp-image-9210\" srcset=\"https:\/\/ampforwp.com\/tutorials\/wp-content\/uploads\/2019\/05\/photo_2019-05-06_16-25-19.jpg 840w, https:\/\/ampforwp.com\/tutorials\/wp-content\/uploads\/2019\/05\/photo_2019-05-06_16-25-19-300x102.jpg 300w, https:\/\/ampforwp.com\/tutorials\/wp-content\/uploads\/2019\/05\/photo_2019-05-06_16-25-19-768x261.jpg 768w, https:\/\/ampforwp.com\/tutorials\/wp-content\/uploads\/2019\/05\/photo_2019-05-06_16-25-19-50x17.jpg 50w, https:\/\/ampforwp.com\/tutorials\/wp-content\/uploads\/2019\/05\/photo_2019-05-06_16-25-19-60x20.jpg 60w, https:\/\/ampforwp.com\/tutorials\/wp-content\/uploads\/2019\/05\/photo_2019-05-06_16-25-19-100x34.jpg 100w\" sizes=\"(max-width: 840px) 100vw, 840px\" \/><\/figure>\n\n\n\n<p style=\"background-color: #ffdddd; border-left: 2px solid #f44336; padding:10px;\"><strong>Note:<\/strong> According to the AMP standards &#8211; use this option only if your Ads are either 600px away from the top or not within the first 75% of the viewport. <br>Enable this option only if your Ads are either 600px away from the top or not within the first 75% of the viewport and&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.ampproject.org\/docs\/reference\/components\/amp-iframe\" target=\"_blank\">Click here for more information<\/a>  <\/p>\n\n\n\n<p><strong>That\u2019s it for this tutorial!<\/strong><\/p>\n\n\n\n<p>We hope it helped you. If you have any feedback or questions, then please share them in the comments section below.<\/p>\n<div id=\"div-1\" class=\"hkb-feedback\">\n\t\t\t<strong class=\"ht-mobile-exit__title\">Ask your Questions Directly!<\/strong><br>\n\t\t\t<div class=\"hkb_widget_exit__content\" style=\"font-size: 14px;\">If you can't find the solutions in this article, then just ask us in the comments and we will answer it for you!<\/div>\n\t\t\t<a href=\"https:\/\/ampforwp.com\/support\/#contact\" id=\"button\" target=\"_blank\" rel=\"noopener noreferrer\"><button>Yes, I have a Question<\/button><\/a>\n\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Viewability data can help publishers increase the value of their display inventory. Optimizely A\/B tests will indicate the high and low areas of viewability&nbsp;on your site so you can learn how to&nbsp;optimize&nbsp;your site and increase ad&nbsp;viewability. Test methods to keep ads in-view for a longer duration of time. Place ads&#8230;<\/p>\n","protected":false},"author":18,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":[],"ht-kb-category":[84],"ht-kb-tag":[],"_links":{"self":[{"href":"https:\/\/ampforwp.com\/tutorials\/wp-json\/wp\/v2\/ht-kb\/9193"}],"collection":[{"href":"https:\/\/ampforwp.com\/tutorials\/wp-json\/wp\/v2\/ht-kb"}],"about":[{"href":"https:\/\/ampforwp.com\/tutorials\/wp-json\/wp\/v2\/types\/ht_kb"}],"author":[{"embeddable":true,"href":"https:\/\/ampforwp.com\/tutorials\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/ampforwp.com\/tutorials\/wp-json\/wp\/v2\/comments?post=9193"}],"version-history":[{"count":21,"href":"https:\/\/ampforwp.com\/tutorials\/wp-json\/wp\/v2\/ht-kb\/9193\/revisions"}],"predecessor-version":[{"id":12937,"href":"https:\/\/ampforwp.com\/tutorials\/wp-json\/wp\/v2\/ht-kb\/9193\/revisions\/12937"}],"wp:attachment":[{"href":"https:\/\/ampforwp.com\/tutorials\/wp-json\/wp\/v2\/media?parent=9193"}],"wp:term":[{"taxonomy":"ht_kb_category","embeddable":true,"href":"https:\/\/ampforwp.com\/tutorials\/wp-json\/wp\/v2\/ht-kb-category?post=9193"},{"taxonomy":"ht_kb_tag","embeddable":true,"href":"https:\/\/ampforwp.com\/tutorials\/wp-json\/wp\/v2\/ht-kb-tag?post=9193"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}